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About Hortica

Insurance coverage with your business in mind

Request a quote
Who we are

We offer insurance solutions for horticultural industry businesses

We'll help protect you, your business, and your employees

Since 1887, we've helped protect horticultural businesses like yours across the United States. Our goal is to guide and provide insurance solutions for greenhouse growers, nurseries, garden centers, retail florists, wholesale floral distributors, interior plantscapers, sod farms, and lawn care professionals.

As a brand of the Sentry Insurance Group, one of the largest and most financially secure mutual insurance companies in the nation, we provide our policyholders assurance that we’ll be there for them now and in the future.

Our Leadership

Meet those who guide our business

Customer-centric team

Tim Noble

Tim Noble

President

Read Tim's bio
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Traci Dooley

National Agency Sales Director

Read Traci's bio
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Zach Bruce

Safety Services Manager

Read Zach's bio
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JJ Alvarez

National Underwriting Specialist

Read JJ's bio

Board of Directors

Pete McPartland

Peter G. McPartland

Chairman of the Board, President, and CEO
Sentry Insurance

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John J. Hyland

President of Direct Writer and Life & Annuities
Sentry Insurance

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Jim McDonald

Chief Investment Officer
Sentry Insurance

Tim Noble

Tim Noble

President

Hortica

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Graham Atkinson

Retired CMO, Chief Experience Officer
Walgreen Company

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Todd Schroeder

Chief Administrative Officer and CFO
Sentry Insurance

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Ann Tosovsky

President
Home Nursery, Inc.

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Michael J. Williams

Chief Actuary & Risk Officer
Sentry Insurance

Recent news

Stay up to date and see what’s new at Hortica

Employee picking leaves from plant bed
Industry insights1/8/2024

Spring cleaning inspections: Greenhouse Management

Greenhouse Management highlights facility inspection tips before the spring rush.
Link to article
Outside view of a greenhouse
Industry insights12/17/2023

2024 risk and insurance trends: Greenhouse Grower

Traci Dooley shared her outlook on the risk landscape facing growers in 2024, and what it means for insurance.
Link to article
Hose in a greenhouse
Industry insights12/2/2023

Protecting against slips, trips, and falls: Greenhouse Grower

Slips, trips, and fall incidents remain too common—and costly. Zach Bruce shares how to protect customers and employees.
Link to article
Visit newsroom
Three men having a conversation
Work with us

Serve horticultural customers? Work with Hortica

Interested in becoming appointed?

We distribute our products through direct agents and select independent agents and brokers. We’re eager to find and support agents with experience and deep knowledge of horticultural industries. If you work with greenhouses, retail florists, sod growers, and other segments of the horticultural industry, we should talk.

Learn more

Our horticultural industry affiliations

We dedicate the majority of our resources to the horticultural industry, supporting research, governmental relations, scholarships, and innovative solutions to industry concerns. We’re proud to be affiliated with many national and state associations, including:

  • AmericanHort

  • Association of Professional Landscape Designers (APLD)

  • Master Nursery Garden Centers (MNGC)

  • National Association of Landscape Professionals (NALP)

  • Society of American Florists (SAF)

  • Wholesale Florist & Florist Supplier Association (WF&FSA)

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Career opportunities

Grow your future with us

We’re looking for people with the potential to excel. You’ll find a professional culture here that fosters respect, honesty, collaboration, and accountability. We strive to provide a work/life balance filled with opportunity. Interested? Check out our career options.

Explore our careers

Learning center

Three horticultural workers analyzing a document outside of a greenhouse
Business tips4/22/2024

Adjust your insurance as your horticultural business changes

Your horticultural business is ever-changing. Does your insurance policy reflect these changes? Here are some factors that could necessitate policy updates to help ensure you’re properly covered.
Link to article
Someone sweeping
Business tips4/3/2024

Prep for the busy season: Spring cleaning tips for your horticultural business

Spring is a great time to get ready for the busy season by cleaning up your property, inspecting your equipment, and reviewing your safety procedures. Here are some tips to help you.
Link to article
Hail and Ruler
Loss control3/25/2024

Help protect your horticultural business from hail damage

Hail can cause severe damage to not only your roofing, but also your crops, equipment, and even your electrical components. Is your business ready for the next severe hailstorm? Read this to gauge your preparedness.
Link to article
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