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In The Bloom with Maria: Boost your business by hosting an in-store event

March 15, 2017

You’ve no doubt seen social media posts showing groups of people holding up paintings with wine glasses in the forefront on the tables. Or you’ve driven by a boutique shop and wondered why so many cars were parked out front and the lights on deep into the evening. Chances are the social media posts and […]

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Prevent 90 percent of workplace eye injuries with these safety tips

March 8, 2017

Here’s something that will open your eyes—every day, 2,000 U.S. workers have a job-related eye injury that requires medical treatment—that’s according to the Centers for Disease Control and Prevention. Of those injuries, 10–20 percent will lead to temporary or permanent vision loss. Some of these injuries are the result of small objects that come in […]

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Key partner: Through education and its design school, CFA gives back to the green industry

February 28, 2017

The floral industry certainly has a long history, with many associations established for decades. It’s been a focus for generations of people, paying special attention to good practices, growth, and education. One of those associations that has been a fixture is the Connecticut Florists Association (CFA). Founded in 1933, the CFA is a professional trade […]

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Focus on greenhouse best practices with our Structurally Sound program

February 21, 2017

The key to success in any greenhouse operation is ensuring a safe, well maintained, and efficient greenhouse. The impacts of a mismanaged greenhouse can spread across the entire operation, while negatively impacting the efficiency, safety, and profitability of an organization. As one of the largest insurance providers in the horticultural industry, we continue to focus […]

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In The Bloom with Maria: Helpful hints to manage the busy spring floral season

February 14, 2017

We are just coming out of the holiday season, but in reality, the “holiday rush” for the floral industry is underway. The first few months of the new year include Valentine’s Day, Easter, Administrative Professionals Day, and Mother’s Day—some of which are monster sales events for the floral industry. With all of this added activity, […]

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A refresher on last-minute prep tips for Valentine’s Day

February 7, 2017

  It’s here—one of the busiest times of the year for the floral industry. Flowers are the go-to gift for Valentine’s Day. While you have been prepping for this “holiday” for weeks, the majority of the orders are delivered on Valentine’s Day and heavy walk-in traffic awaits. But you know that already. Perhaps you have […]

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In The Bloom with Maria: Put yourself in the landlord’s shoes

January 31, 2017

A lot of us rent or lease properties to house our shops and studios. We know the type of property we want, the location, and we know what we want the property to look like when it’s ready for business. We would love landlords to simply hand over the keys on something we like, and […]

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Key partner: SCNLA provides important industry data to help your business

January 24, 2017

As professionals in the horticulture industry, we’re always looking for additional resources to help improve our businesses—while keeping up with current laws and regulations. Sure, you can get a lot of information by doing research online, but you want that information from reliable sources rooted in your industry. Welcome to that reliable source—the South Carolina […]

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Questions you need to ask regarding temporary coolers

January 18, 2017

Let’s face it, sometimes there just isn’t enough room to store inventory, especially during busy stretches in the floral industry, such as Valentine’s Day and Mother’s Day. You have the buying customer base to warrant the extra inventory, so you don’t want to limit potential sales because your shop can only hold so much. What […]

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Who’s driving your business—literally? Follow our delivery driver selection and safety tips

January 10, 2017

You have the property on which your business resides. On that property, you have erected structures or utilize existing buildings. You’ve grown a sizable product inventory and have a buying customer base. Everything sounds pretty good, right? How are you getting that product to those buying customers? Delivery drivers might be on the backend of […]

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