Spring storm preparation tips—protect your business, employees, and pocketbook
March 20, 2018
Spring is on its way. And with the warmer temperatures and longer days comes the threat of storms that can bring hail, lightning, high winds, flooding, and tornadoes. It’s something that can cause a lot of damage to your business. But there are things you can do to help lessen your risks. Be prepared Don’t […]
In the Bloom with Maria: Adding extras to boost your business may also mean boosting your insurance coverage.
March 13, 2018
More customers and improved sales are the goal of every business owner. But there are many different ways to achieve that. Hortica Retail Sales Specialist Maria Shepherd discovered some floral shops are adding to their inventory by stocking more than plants and flowers. But those changes may require changes in your insurance. The November 8, […]
Key Partner: SAF’s Congressional Action Days brings the floral industry to Capitol Hill
March 6, 2018
Many of you are already familiar with the Society of American Florists (SAF), one the oldest floral organizations in the country. The SAF represents all segments of the industry—from retailers and growers to wholesalers, importers, and suppliers. But did you know the SAF also helps members connect with lawmakers to bring attention to floricultural issues […]
Help your customers—and employees—avoid slip, trip, and fall hazards
February 27, 2018
It won’t be long before customers come through your doors ready for the spring planting season. But there are some things you need to do first to help make it a safe experience and, at the same time, reduce the risk of costly workers’ compensation injuries. Here are some of the most common hazards […]
Key Partner: WF&FSA steps up to support floral wholesalers and suppliers
February 20, 2018
Supplying flowers to shops, designers, and customers is a key part of the horticultural industry. That’s where the Wholesale Florist & Florist Supplier Association (WF&FSA) comes in. They’re the only association solely dedicated to the floral wholesale business and its suppliers. The WF&FSA began in 1926 in Rochester, New York, as the Wholesale Commission Florists […]
In the Bloom with Maria: Consider letting customers bring along a shopping assistant—their pet.
February 13, 2018
With stores, coffee shops, and restaurants opening their doors and patios to dogs, you may be considering doing the same at your floral shop to bring in more foot traffic this spring. Hortica Retail Sales Specialist Maria Shepherd learned of one store that’s letting in four-legged friends to help with the shopping process. In her […]
Save time and money by being proactive with greenhouse maintenance and repairs.
February 6, 2018
As the end of winter approaches and preparation for the spring season has started, it’s a good time to take a moment to take a look at your greenhouses. Doing maintenance now and setting up a program to detect damage early can help save you money and headaches in the long run. What to look […]
Keeping your drivers focused on their deliveries and not on their phones.
January 30, 2018
In the floral industry, two of the busiest delivery days are on the horizon—Valentine’s Day and Mother’s Day. Your delivery drivers face plenty of distractions while on their routes. Many of them can be eliminated or controlled. Cell phone use is one. It’s an issue you’ll want to address since an employee using a cell […]
In the Bloom with Maria: You may have more power than you think when negotiating your lease.
January 23, 2018
In past blogs, we’ve discussed different leasing aspects from insurance requirements and true square footage, to the underwriting involved with risky tenants. Now, we consider the need to negotiate (or renegotiate) a lease. Negotiating to get the most cost-effective lease for your business’ bottom line is just as important as seeking out the best grower […]
Hiring quality temporary drivers can help save you money, avoid damaged goods, and deliver a positive customer experience.
January 16, 2018
Most of the year, you probably don’t need additional drivers to meet the demands of your horticultural business. But when certain months bring holidays like Valentine’s Day and Mother’s Day, that changes. The extra business is your chance to make a good impression—especially with new customers. If your deliveries don’t live up to expectations, it […]